Designing Products that Customers Want
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AuthorSafura Atan
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LevelBeginner to Intermediate
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Study time1 Hour
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Course SeriesActionable Strategy
Course Disclaimer
This is a pre-recorded webinar session made into a course.
The content within this course is made prior to the creation of MRANTI.
Why should You take this course?
The first step in building or growing your business is to create an attractive business concept.
A business concept is the foundation of a business and the reason for its existence.
It's the compass pointing you in the right direction, describing the challenges you're trying to solve and your unique value proposition.
A business concept is the foundation of a business and the reason for its existence.
It's the compass pointing you in the right direction, describing the challenges you're trying to solve and your unique value proposition.
At the end of this course, you will be able to:
- Get the right business idea
- Design the right product portfolio
- Sell to the right customers using the right revenue model
- Maintain a strong market position
At the end of this course, you will be able to:
- Get the right business idea
- Design the right product portfolio
- Sell to the right customers using the right revenue model
- Maintain a strong market position
Leading Experts for Extraordinary Innovation
Safura Atan has over 20 years of experience in the entrepreneurial development and entrepreneurship industry. As a HRDP certified Professional Trainer and Facilitator, she has accumulated vast exposure and developed expertise in entrepreneurship training programmes.
Specialising in developing and delivering business coaching and training modules, she has discerning eyes for entrepreneurs’ training and development requirements. She is also eager to bridge the gap that exists in the current entrepreneurship development landscape in Malaysia. She has completed her Certificate of Coaching and Mentoring Professional and is a member of the International Coaching Federation (ICF).
A certified Growthwheel® Business Advisor, she has conducted multiple Coaching workshops with several organisations. Currently, she is the only Certified FORTH Innovation Methodology Facilitator based in Malaysia. With an Accounting degree from UKM and MBA specialising in Entrepreneurship from UiTM, Safura has come a long way and has seen and done it all as far as SMEs’ business growth and development is concerned.
Specialising in developing and delivering business coaching and training modules, she has discerning eyes for entrepreneurs’ training and development requirements. She is also eager to bridge the gap that exists in the current entrepreneurship development landscape in Malaysia. She has completed her Certificate of Coaching and Mentoring Professional and is a member of the International Coaching Federation (ICF).
A certified Growthwheel® Business Advisor, she has conducted multiple Coaching workshops with several organisations. Currently, she is the only Certified FORTH Innovation Methodology Facilitator based in Malaysia. With an Accounting degree from UKM and MBA specialising in Entrepreneurship from UiTM, Safura has come a long way and has seen and done it all as far as SMEs’ business growth and development is concerned.
"I enjoy turning knowledge into actionable intelligence."
Safura Atan
Co-Founder & Alchemist, StratNaViGO Consulting PLT